Adobe’s Character Animator has a lot of potential for newsroom explainers or weekly update segments

One of the sessions I enjoyed the most at Adobe Max this past year was one from Adobe’s Dave Werner on Character Animator. It’s one of Adobe’s programs that most high school journalism programs probably don’t use or even have downloaded, but as I sat through the session, I feel there is just a lot of potential here for newsrooms to try some fun things for their audiences.

Character Animator is a motion capture and animation tool that allows content creators to create 2D characters and bring them to life.

I recommend you start by giving Werner’s presentation a watch here. It’s less than 30 minutes, but as you do, think about how this could translate to your newsroom. Could your staff create/use a puppet that gives the weekly news updates or announcements to your audience? Could you use the puppets to easily create explainer videos to inform your audience about different topics? Could you make an animated cartoon about school itself?

I think the possibilities are definitely there and the final Animation Production output could be uploaded to YouTube or directly to social media.

Here’s Werner’s presentation: Animated Characters for Social Media with Character Animator

If you or your staff do some work with Character Animator, I’d love to see what you come up with an even feature it here on the site. You can email me directly here.

Look forward to seeing what you come up with.

Aaron Manfull

Aaron is in his 26th year of advising student media. He is currently the Director of Student Media at Francis Howell North High School in St. Charles, Missouri. He is the Journalism Education Association Digital Media Chair and co-Director of Media Now. He is the 2023 JEA Teacher Inspiration Award Winner and is a former Dow Jones News Fund National Journalism Teacher of the Year. He is one of the authors of the textbook "Student Journalism and Media Literacy." You can find him on X and Instagram @manfull. He's a proud father. A transplanted Iowan. And an avid Hawkeye Fan.

Aaron Manfull has 868 posts and counting. See all posts by Aaron Manfull

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