Tag Archives: metrics

Poynter post give 5 practical tips to lower your site’s bounce rate, keeping people on your site longer

Posted on 11. Mar, 2010 by .

Our post on scholastic media traffic data a couple weeks ago had a data category called “Bounce Rate.” Essentially, bounce rate is when someone goes to one page of your site and then doesn’t continue to a second. Statistically, you want a low number for your bounce rate. Work to keep visitors on your site [...]

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Tracking your traffic: Using analytic data to check site viewership

Posted on 01. Mar, 2010 by .

Of late, the news out of Carmel (IN) High School hasn’t been all that great. The men’s varsity basketball team has been at the center of a controversy involving alleged incidents of bullying, which has led to police investigations and additional claims of harassment, sexual misconduct, criminal confinement and criminal deviate conduct. This has led [...]

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High School Journalism Web Site Traffic Data from January

Posted on 23. Feb, 2010 by .

Early in February, I made an all-call to three different organizations, comprised of more than 1,100 individuals involved in scholastic media, asking them to share their site’s Web traffic data. Twenty-one sites shared their visitor data so that we can have a first look into traffic generated on scholastic media sites.

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WANTED: Web site visitor stats for scholastic media

Posted on 05. Feb, 2010 by .

I’ve had a few people ask me recently about traffic numbers that scholastic sites are getting. Schools are just wanting a gauge of how their numbers compare. This is a call for those of you with sites to help me out a bit if you can. It’s hard to compare those numbers as apples to [...]

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Climb up search engine ranks: SEO Tips for Journalists

Posted on 13. Dec, 2009 by .

People are always looking for ways to have their content show up higher when someone searches for an item on a search engine like Google. The higher your item appears, the more likely it is someone will go to your site. The process of working toward higher placement is SEO, Search Engine Optimization. Econsultancy.com, a site [...]

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