Tag Archives: beats

Posting photos to the web easy, necessary

Posting photos to the web easy, necessary

Posted on 01. Sep, 2011 by .

I have a new requirement on my staff this year: Everyone who submits a beat report needs to also submit a photo to accompany it. It’s easier to do than you think, especially with the prevalence of cheap digital cameras or, even better, camera phones (see the example in this post). Eye-trac studies support the [...]

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Huntley Adviser Dennis Brown Shares His Staff’s Proposal to Move the Journalism Program Online

Huntley Adviser Dennis Brown Shares His Staff’s Proposal to Move the Journalism Program Online

Posted on 08. Aug, 2011 by .

If you’re looking to pitch your school or district on moving online, this is a post that’s going to make you pretty happy. Dennis Brown, veteran adviser at Huntley High School in Huntley, Illinois, is sharing the 9-page proposal he researched and developed to pitch to his school officials. The proposal has a great deal [...]

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Use beat system to generate more online content

Use beat system to generate more online content

Posted on 15. Feb, 2011 by .

A police officer walks a “beat” so he becomes familiar with a neighborhood and the people in it. Similarly, reporters have “beats” — areas of the school they cover throughout the year on a scheduled basis. The idea is the same; beat reporters become intimately familiar with a particular group, club or organization — I [...]

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Spokesman Staff Revamps Production Schedule to Meet New Needs

Spokesman Staff Revamps Production Schedule to Meet New Needs

Posted on 24. Nov, 2010 by .

Organizing your staff and your production schedule to be a news organization with multiple ways to publish The latest dilemma for advisers and editors is how to get their staffs to create content for the web. How do we create enough content for both print and web? How do we create content for the web [...]

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Rethinking Your Staff Structure – Powerpoint Presentation

Rethinking Your Staff Structure – Powerpoint Presentation

Posted on 23. Oct, 2010 by .

This is the second of three presentations I gave in Michigan this past week at the MIPA Fall Convention. The piece deals with rethinking your current newsroom when you add the Web into the mix. You can’t just fit the Web into what you’re currently doing. It’s a process that involves everything from how copy [...]

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