Archive for 'SEO'

Everything I Learned About Digital Media

Everything I Learned About Digital Media

Posted on 17. Jan, 2012 by .

Tweet Are journalism educators asking the right questions about digital and social media? How do we know when we engage readers? How do we encourage interaction? Do teachers crave feedback and fear silence? If you knew you could be heard, what would you contribute? As one of the early members of the JEA Digital Media committee, I [...]

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Teresa Schmedding Explains Why SEO Headline Writing is Important on the Web

Teresa Schmedding Explains Why SEO Headline Writing is Important on the Web

Posted on 02. Jan, 2012 by .

Tweet SEO stands for Search Engine Optimization and writing SEO headlines is important. In a nutshell, writing literal headlines for news stories on the web make the stories easier for readers to find. This brief video by Teresa Schmedding (@tschmedding), president of the American Copy Editors Society, describes the difference between writing headlines for the [...]

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JEA Digital Media Concert Project

JEA Digital Media Concert Project

Posted on 26. Apr, 2011 by .

Tweet What do you want from a JEA Digital Media Concert site? At the 2011 JEA/NSPA Spring National Journalism Convention, Ina Herlihy and I challenged our audience to consider the future of high school concert photography.  We continue the discussion now. Ina helped me start this project before she had been selected as the 2010 National Student [...]

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More Light on a Concert Photography Presentation

More Light on a Concert Photography Presentation

Posted on 28. Nov, 2010 by .

Emma Herlihy and Bryan Farley discuss examples of difficult lighting situations at a typical concert venue. This post follows up their popular presentation at the JEA Fall National Convention in Kansas City.

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Sharing Concert Photo Galleries

Sharing Concert Photo Galleries

Posted on 13. Nov, 2010 by .

Tweet Sharing is not the same as giving away… at least not with digital photography. Somehow, sharing can benefit the concert photographer, the viewer, and the music business. The people who grant access to concerts often ask how the coverage can benefit their performers Heart at Lilith Fair – Images by bryan farley After I photographed the band Heart [...]

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Concert Photography Part 1

Posted on 11. Sep, 2010 by .

In the first article of an ongoing series, Bryan Farley discusses how high school journalists can photograph and cover concerts using digital media.

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Poynter post give 5 practical tips to lower your site’s bounce rate, keeping people on your site longer

Posted on 11. Mar, 2010 by .

Tweet Our post on scholastic media traffic data a couple weeks ago had a data category called “Bounce Rate.” Essentially, bounce rate is when someone goes to one page of your site and then doesn’t continue to a second. Statistically, you want a low number for your bounce rate. Work to keep visitors on your [...]

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Tracking your traffic: Using analytic data to check site viewership

Posted on 01. Mar, 2010 by .

Tweet Of late, the news out of Carmel (IN) High School hasn’t been all that great. The men’s varsity basketball team has been at the center of a controversy involving alleged incidents of bullying, which has led to police investigations and additional claims of harassment, sexual misconduct, criminal confinement and criminal deviate conduct. This has [...]

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Climb up search engine ranks: SEO Tips for Journalists

Posted on 13. Dec, 2009 by .

Tweet People are always looking for ways to have their content show up higher when someone searches for an item on a search engine like Google. The higher your item appears, the more likely it is someone will go to your site. The process of working toward higher placement is SEO, Search Engine Optimization. Econsultancy.com, a [...]

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