Archive for 'Marketing Your Site'
Journalism organization uses social media to fundraise
Posted on 19. Sep, 2011 by Michelle Harmon.
Following is an article I solicited from Youth Journalism International. After Jackie Majeurus “friended” me on Facebook, I noticed how successful YJI is at raising funds via social media. – Michelle Harmon By Steve Collins WEST HARTFORD, Conn. – Youth Journalism International exists because the web makes it possible for a small public charity [...]
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We’ve Posted Our “Guide to Moving Online”
Posted on 31. Aug, 2011 by Aaron Manfull.
After more than 300 posts to the site, we decided it was time to compile some of them into a guide to help advisers and staffs with their journeys online. So, we created a “Guide to Moving Online.” You will find everything from Planning and Social Media to Comment and Publicity advice. The committee is [...]
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Lots of embeddable tools (most free)
Posted on 20. Apr, 2011 by Michelle Balmeo.
This slideshow was presented at the Anaheim JEA/NSPA 2011 Spring National Convention. In it is a list of embeddable online tools, most of which are free, that your staff can use to increase your site’s interactivity. NOTE: Some tools are in beta testing. Incredible embeddables View more presentations from mlbalmeo.
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Column: A Beastly Newsweek
Posted on 14. Mar, 2011 by Jonathan Rogers.
RESOURCE TINA BROWN: NPR Merger of ‘The Daily Beast’ and ‘Newsweek’ WEBSITES SHOULD… Break News Weekly and Monthly Publications Should… Go In-Depth and Focus on the Future After a year of discussing how a website and the old paper should work together I found the above podcast very useful for students to listen [...]
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Branding: Work to develop your ‘whole’ identity
Posted on 09. Mar, 2011 by Jim Streisel.
Think about your favorite products for a moment: Coca-Cola, McDonalds, Disney, Apple, Nike, Tide, Chevrolet…the list goes on. Now think about what images come to mind when you think about those names. On the surface, maybe you think about the products themselves—Nike shoes and cans of Coke, for example—but odds are also strong that you [...]
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![[Video] How to Create a Microsoft Tag barcode](http://www.jeadigitalmedia.org/wp-content/uploads/2011/03/header_microsofttag.jpg)
[Video] How to Create a Microsoft Tag barcode
Posted on 07. Mar, 2011 by Aaron Manfull.
Last week we introduced barcodes even showed you how to create a QR Code. Another type of barcode is the Microsoft Tag. This video is going to show you how to create one of those as well. There are benefits and drawbacks to each type of barcode. We will look at that more in future [...]
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![[Video] How to easily create a QR Code](http://www.jeadigitalmedia.org/wp-content/uploads/2011/03/header_qr.gif)
[Video] How to easily create a QR Code
Posted on 03. Mar, 2011 by Aaron Manfull.
I talked in an an earlier piece this week about what a QR Code is. There are a variety of places you can create these codes. Here’s a nice list of some QR Code online generators.I’ve also taken one of them and created a video to show you how easy it is to make one [...]
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Barcode Scanners: What are QR Codes and Microsoft Tags?
Posted on 28. Feb, 2011 by Aaron Manfull.
As print publications expand their reach to include an online presence, it’s crucial for them to bridge that gap for readers as easily as possible. Many schools have begun to include web reefers within their print publications. These are little blurbs that tell readers for more information they can go online and a URL is [...]
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How I’m surviving my first year as adviser: Increasing Pageviews Part 2
Posted on 21. Feb, 2011 by Evelyn Lauer.
Last time, I wrote about how the website I advise recently received 100,000 pageviews. You can read the first five ways to increase your pageviews here, but here’s five more: 6. Emails to Faculty and Staff Adult readership is important and should not be overlooked. Every few weeks, when we have new content that I [...]
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Here’s Your Guide to Moving Online
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