Archive for 'Marketing Your Site'

Are you pregnant or a CNN Triathlete

Posted on 24. Jan, 2012 by .

Tweet During the discussion to my last post, Holly Soboroff mentioned that “many people feel like they have nothing to contribute to the conversation, or that their comments aren’t welcome, or they just would rather not speak up for whatever reason.” Holly posed many other questions about whether people, and women in particular, might choose to [...]

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Everything I Learned About Digital Media

Everything I Learned About Digital Media

Posted on 17. Jan, 2012 by .

Tweet Are journalism educators asking the right questions about digital and social media? How do we know when we engage readers? How do we encourage interaction? Do teachers crave feedback and fear silence? If you knew you could be heard, what would you contribute? As one of the early members of the JEA Digital Media committee, I [...]

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Secrets of a Successful Broadcast Journalism Program

Secrets of a Successful Broadcast Journalism Program

Posted on 28. Dec, 2011 by .

Tweet The challenges of establishing and maintaining a broadcast journalism program are numerous.  How do you generate story ideas? What do you say to students who want to produce a comedy show? How do you grade students?  What are the best cameras and editing systems to use and how many will you need?  And then [...]

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[Presentation] How to survive the first year online from NSPA/JEA

Posted on 12. Dec, 2011 by .

Tweet At the recent NSPA/JEA conference in Minneapolis, I presented a session called “How to survive the first year online.” In it, I listed the five key component to Niles West News‘, the website I advise, success during our first year online. It was difficult to narrow it down to just five things–but for the [...]

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NPPA Business Blitz

NPPA Business Blitz

Posted on 16. Nov, 2011 by .

Tweet   Last month, I attended the National Press Photographers Association’s NPPA Business Blitz at San Jose State University. The NPPA offers many resources for professional photographers, educators and students. The Business Blitz series is just one of several courses offered throughout the year. At this year’s Bay Area workshop, John Harrington discussed specifics about pricing photo [...]

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Journalism organization uses social media to fundraise

Journalism organization uses social media to fundraise

Posted on 19. Sep, 2011 by .

Tweet Following is an article I solicited from Youth Journalism International.  After Jackie Majeurus “friended” me on Facebook, I noticed how successful YJI is at raising funds via social media.  – Michelle Harmon   By Steve Collins WEST HARTFORD, Conn. – Youth Journalism International exists because the web makes it possible for a small public [...]

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We’ve Posted Our “Guide to Moving Online”

We’ve Posted Our “Guide to Moving Online”

Posted on 31. Aug, 2011 by .

Tweet After more than 300 posts to the site, we decided it was time to compile some of them into a guide to help advisers and staffs with their journeys online. So, we created a “Guide to Moving Online.” You will find everything from Planning and Social Media to Comment and Publicity advice. The committee [...]

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Lots of embeddable tools (most free)

Posted on 20. Apr, 2011 by .

Tweet This slideshow was presented at the Anaheim JEA/NSPA 2011 Spring National Convention. In it is a list of embeddable online tools, most of which are free, that your staff can use to increase your site’s interactivity. NOTE: Some tools are in beta testing. Incredible embeddables View more presentations from mlbalmeo.

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Column:  A Beastly Newsweek

Column: A Beastly Newsweek

Posted on 14. Mar, 2011 by .

Tweet RESOURCE   TINA BROWN: NPR Merger of ‘The Daily Beast’ and ‘Newsweek’ WEBSITES SHOULD… Break News Weekly and Monthly Publications Should… Go In-Depth and Focus on the Future   After a year of discussing how a website and the old paper should work together I found the above podcast very useful for students to [...]

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